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4/06/2010

Experiential Marketing for the Homeless

This was a picture sent from a friend of ours that we had to share because it emulates the essentials of what a true experiential marketing program should contain.
  • Engagement
  • Creativity
  • User experience
  • Natural environmental factors
  • Remembrance
  • Viral
  • Ease of participation
This was one of the most creative experiential marketing examples I have ever seen.  Authentic and real, this man should be hired as a Creative Director.

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