Saturday, November 10, 2012

Quotes, Quotes and more Quotes

Announcing my new Quotes page. Quotes are a great way to share motivation, inspiration and positive sentiment. I will share business quotes, personal quotes, motivational and celebrity quotes. They are one of the most shared post on Twitter and are rampant on Facebook. So please, share and check back often to my quotes page.

All the Best,


Michael C. Newhouse


WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.

Sunday, July 8, 2012

Actions Speak Louder than Words

"Knowing is not enough, we must apply. Willing is not enough, we must do." Bruce Lee.



During this time of unlimited self-promotion people are making claims about their experiences, skills and capabilities. I am finding that a majority are making false claims as I do my due diligence to research what they are actually claiming.

I recently needed to reach out to my Linkedin network to find somebody with a certain experience and skill set for a project with our agency. Having a well developed Linkedin network, I knew that finding this person would be attainable. I then reached out and was disappointed with the response and interaction. I felt this person was definitely not the powerhouse I was looking for and wondered who is paying their unreleastic consulting fee because their pricing was not equal to their value.

As our world becomes more entwined with the ability to communicate to the masses via multiple channels, we must be even more cautious of who and what is real. Check your sources and be diligent about what this person or company is offering and always ask for the most current examples. Finally, expand your network outside of your industry in order to open your spectrum of influences, exposure and knowledge.




WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.

Saturday, May 12, 2012

Social Media Paparazzi Catches Russell Brand

Russell Brand unfollows Katy Perry on Twitter as reported by Wonderwall. Social media is now the go to de-facto in Celebrity relationships. Celebrities not only have photographer paparazzi following their every move, they now can include social media paparazzi.

Social media will never go away, it's not a trend or a fad it is extending conversation with technology. Technology will change is the only constant at this time. If you are a social media strategist, agency, community manager or a small business owner, this better be in the back of your mind daily.

Following celebrity relationships social media interactivity is as intriguing to people as their career itself. What will this do to the Publicist, PR agencies and entertainment management companies that retain these clients? This new level in exposure is a real concern due to one tweet can endanger a career, at least for a moment (we tend to forgive and forget).

The sheer power of social media is undeniable but the management of it will be more critical as social norms and other regulations will be instituted. The role of social media agencies who truly understand pr, marketing, promotions, technology, advertising and digital strategy will be key players in all agencies and businesses.

Stay thirsty for knowledge my friends....


Michael Newhouse

WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.

Tuesday, February 28, 2012

You'll Pay the Price

What Brands are you "Less Price-Sensitive" towards?

WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.

Wednesday, January 25, 2012

Finish the sentence by commenting below: 

You can lead a client to strategy, but you can't make them ...?
WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.

Sunday, January 1, 2012

Happy New Year 2012

Wishing all a wonderful 2012

WCNGroup is a full service Brand and Marketing agency deeply rooted in developing successful solutions for brands that match their marketing and sales goals. From brand research, customer discovery, events, creative, digital marketing and social media.